Karlie Kloss Makeup Routine: Beauty Secrets of a Supermodel

The Karlie Kloss beauty story has been documented more thoroughly than most working-supermodel routines, partly because Estee Lauder has held her as a global brand ambassador since 2014 and partly because she has done the kind of long-form interview work (Into the Gloss, Vogue "Beauty Secrets", Harper's Bazaar, Allure) that the contemporary social-media celebrity rarely does. The skin, brows, and lip colour she has worked into the visual brand of her career since her Calvin Klein Spring 2008 runway debut at fifteen are the product of a small, identifiable set of professionals, a remarkably consistent product list, and a maintenance discipline that has held across the eighteen years she has been in front of professional cameras.

The shorter version, before the working detail: the skin is run by Joanna Czech, the New York and Palm Beach facialist whose Tribeca studio has handled Kloss across most of her working career; the makeup work for the Estee Lauder contract is largely Hung Vanngo's; the makeup for the red-carpet appearances is variously Mary Phillips, Mark Carrasquillo, and (more recently) Sandy Linter from the Estee Lauder roster; and the hair work that produced the iconic 2014 "Kloss bob" and continues to shape her current colour and cut is Harry Josh's, with the cut work by Garren at his Madison Avenue salon. The skincare cabinet is anchored on Estee Lauder Advanced Night Repair (contract obligation but also genuinely a daily product), supplemented by Augustinus Bader and the Joanna Czech professional line. The makeup brief leans into the strong-brow, defined-eye, neutral-lip framework that has held as her signature across her runway and commercial career.

This piece is the working profile of what is in the cabinet, who is running each layer, and what the routine actually looks like on a non-event day.

The Estee Lauder contract and what it actually looks like in use

Estee Lauder named Kloss a global brand ambassador in 2014, the same year she went from Victoria's Secret Angel (a position she held from 2013 to 2014 before leaving the contract) into the broader beauty-contract role that has shaped most of her revenue base since. The contract has produced a long campaign series (the Modern Muse, Pleasures, and Pure Color campaigns; the 2017 Advanced Night Repair work; the 2019 Beautiful Belle campaign), and Kloss has been candid across the years that the products she promotes are also the products she uses, which is more often than not the case at the brand-ambassador tier of the industry.

The Advanced Night Repair serum is the single product Kloss has named most consistently across interviews as her daily anchor, used as the evening serum step under the moisturiser. The reformulated 2020 version of the serum, which Estee Lauder repositioned around its ChronoluxCB technology, is the version she currently uses; the original Advanced Night Repair has been part of the Estee Lauder line since 1982 and remains one of the best-selling skincare products globally for forty-four years running, which is a longevity record very few skincare products hold.

The Pure Color Envy lipstick line, particularly in the Rebellious Rose and Naked Truth shades, is the product Kloss has named most frequently for her daily lip; the Sumptuous Extreme Lash Multiplying Volume Mascara is her stated mascara of record (although she has also discussed using Yves Saint Laurent Lash Clash and L'Oreal Paris Telescopic over the years); the Double Wear Stay-in-Place Foundation is her stated full-coverage option, although her daily face runs on the lighter Futurist Hydra Rescue formulation more often.

The L'Oreal Paris brand ambassador role, which she has held since 2018 alongside the Estee Lauder contract (the two brands operate in different beauty categories so the two contracts do not technically conflict), has added the True Match Foundation, the Telescopic mascara, the Voluminous Liner, and the Colour Riche lipstick line to her commercially-aligned cabinet. The brand-portfolio overlap is part of why the Kloss makeup look reads as consistent across her appearances: the products are largely the same across the years, even when the contract is paying her to switch which brand's version of the same product she names in the interview.

The Joanna Czech skin layer

Joanna Czech, the Polish-American facialist whose Manhattan studio at 25 East 21st Street and Palm Beach studio at 220 South County Road have anchored her client base for most of the past two decades, has been Kloss's facialist since the mid-2010s and remains the working professional handling the bulk of her skin maintenance. The Czech methodology, which she has described across multiple interviews, runs on the principle of consistent gentle treatment rather than aggressive intervention: bi-weekly facials (during major preparation windows) or monthly facials (during maintenance phases) built around her signature manual lymphatic-drainage protocol, microcurrent stimulation, oxygen treatment, and the brand's own professional-grade product line.

The Czech roster across the working modeling community is one of the most concentrated in the industry: Bella Hadid, Kate Bosworth, Cate Blanchett, Christy Turlington, and a long list of working models who have rotated through the studio. The methodology has the working-model reputation it has because it produces visible cumulative results across years rather than dramatic short-term changes, which is the operating principle the working roster needs from a maintenance professional.

Kloss has named the Joanna Czech Cleansing Balm and the Czech Brightening Eye Cream as her at-home products in multiple interviews, alongside the Estee Lauder ANR serum and the broader Augustinus Bader line (The Cream and The Rich Cream during the dry winter weeks). The retinol layer of the routine runs through prescription tretinoin (managed by Dr Lara Devgan's office in Manhattan, which handles the prescription side for many of the working-model roster) used three to four nights per week. The SkinCeuticals C E Ferulic vitamin-C serum sits in the morning routine, the SkinCeuticals Phloretin CF as the alternate; the SPF layer is Supergoop Unseen Sunscreen daily, with Tatcha The Silk Sunscreen as the secondary option for shoot days when the lighter texture works better under makeup.

For the broader operating framework that any of this skincare discipline sits inside, our model skincare routine secrets the pros swear by covers the working standards across the industry.

The Hung Vanngo brief and the brow conversation

The contemporary makeup work for Kloss's red-carpet and editorial appearances is largely Hung Vanngo's. Vanngo, who built his celebrity-makeup career through his work with Selena Gomez and Bella Hadid through the late 2010s and has since expanded to handle a broader celebrity-and-editorial roster, signed Kloss for major appearances starting around 2018 and has handled most of the Met Gala, Cannes, and CFDA Award work since. The Vanngo signature on Kloss is the strong defined brow, the soft-shimmer eye with neutral mid-tones, a small wing of liner that stops short of the dramatic cat-eye look, the warm-rose blush placed high on the cheekbone, and the rosy-nude or brick-red lip that finishes the look without overdrawing the natural lip line.

The brow work is the part of the Kloss face most directly identified with her signature look, and the credit for the contemporary version of the brow belongs partly to Anastasia Soare at Anastasia Beverly Hills (whose brow products run through most of the working modeling community's daily kit) and partly to Vanngo's brow technique, which leans into the natural arch position rather than overdrawing it. The Anastasia Brow Wiz in Soft Brown is the product Kloss has named most consistently as her daily brow tool; the Anastasia Brow Definer in the medium-brown shade is the alternate. The brow gel layer is the Glossier Boy Brow in Auburn, which holds the brushed-up front shape without the over-defined finish that heavier brow gels produce.

The eyeliner work, which the working-model market has identified as part of the Kloss signature since her early-career years, runs through Stila Stay All Day Waterproof Liquid Eye Liner (the Intense Black shade) for the daily wing and the Tom Ford Eye Defining Pen for the major-appearance version of the same look. The wing is short, stopping roughly at the outer corner of the eye rather than extending dramatically, and angled slightly upward following the natural lash line. The mascara underneath is the Estee Lauder Sumptuous Extreme or the YSL Lash Clash depending on which contract is currently active.

The lip is consistently neutral. The Charlotte Tilbury Pillow Talk Original lipstick has been part of Kloss's stated lip routine since around 2017; the Estee Lauder Pure Color Envy in Rebellious Rose is the brand-contract version of the same general tone; the YSL Rouge Volupté Shine in shade 9 is the slightly more pink-leaning option for daytime appearances. The lip liner underneath, when one is used, is the MAC Lip Pencil in Spice or the Charlotte Tilbury Lip Cheat in Pillow Talk Original.

The Harry Josh and Garren hair partnership

The Karlie Kloss bob, the chin-length cut Garren cut for the August 2014 Vogue cover that became one of the most-copied haircuts of the year and effectively defined the cut-and-color hair conversation in the second half of 2014, was the product of a long-running working relationship between Garren (the celebrity stylist who has held court at his Sally Hershberger Madison Avenue salon since the 1980s and currently operates from his Garren New York studio on East 75th Street) and Kloss across most of her career. The bob was grown out across 2015 and 2016, although Kloss has cycled back to chin-length and lob versions of the cut several times in the years since, and the cut work continues to run through Garren's studio.

The colour work and the daily styling work, which is the more frequently maintained side of the hair routine, is Harry Josh's. Josh, the hairstylist whose Manhattan client list runs through the working-model and editorial community (Karlie Kloss, Anne Hathaway, Gisele Bündchen, Heidi Klum, and a long roster of magazine covers including roughly fifty Vogue covers across his career), has been Kloss's daily-and-editorial hair stylist since around 2010 and remains the professional handling the bulk of the working hair maintenance. The Harry Josh Pro Tools blow dryer (the 3800 Pro Dryer that he launched in 2010 and that has remained one of the working-model market's most-used professional dryers) is part of Kloss's daily routine, alongside the Harry Josh Smooth Dry Brushes.

The colour, which has shifted across the years from the natural strawberry-blonde of her early career to the warmer copper-honey blonde of her current commercial work, is maintained at the Garren studio with sectioned highlights and a careful gloss schedule that runs roughly every eight weeks. The cut is maintained at long-layered length most of the time, with face-framing pieces that fall just past the collarbone in the current rotation.

The product layer underneath the hair work includes the Oribe Dry Texturizing Spray (her most-named hair product across interviews); the Christophe Robin Cleansing Purifying Scrub with Sea Salt for monthly deeper cleansing; the Harry Josh Pro Tools Conditioning Brushing Cream as the leave-in conditioner; and the Sachajuan Hair in the Sun spray for the LA summer weeks when she is between Manhattan and the Hamptons or the Palm Beach property the family uses.

For the broader hair-care framework that runs across the working modeling community, our model hair care secrets the insiders share covers the broader operating principles.

The lifestyle layer: training, diet, and the longevity question

The fitness layer that runs underneath the visible beauty work is the part of the Kloss profile that her training reputation has made visible, although the working detail is more specific than the consumer-fitness press credits. The training has run through Dogpound (Kirk Myers's studio in Manhattan and West Hollywood) since around 2015 with the original work going back to Justin Gelband's ModelFIT studio in her early-career years. The current weekly schedule, which she has described across multiple Klossy interviews and Forbes profiles, runs two Dogpound strength sessions, one Pilates session at The Sculpt Society, regular running on the West Side Highway loop, and occasional boxing sessions at Aerospace HPC in Chelsea. The total training volume sits at roughly six to eight hours per week during maintenance phases.

The diet layer, which she has discussed more openly than most working models, runs broadly Mediterranean with strong morning protein, lunch built around grain-bowl-style construction, and dinner that varies depending on whether the family is at home in Manhattan or travelling. The Kushner family kitchen (Joshua Kushner, whom she married in October 2018; the family has homes in Manhattan, the Hamptons, and Palm Beach) has had professional culinary support for years, which is part of why her eating discipline has held up through the demanding maintenance schedule that supermodel work requires. The two pregnancies, with son Levi in October 2020 and son Elijah in July 2023, were managed in coordination with Dr Frederick Friedman at Mount Sinai and have produced the kind of careful postnatal return-to-work timing that the working-model market has standardised since the broader maternity conversation shifted in the late 2010s.

The longevity question that runs underneath any working-supermodel beauty profile is the part the consumer beauty market most often gets wrong. The skin, hair, and body Kloss presents at thirty-three are the cumulative product of nearly two decades of disciplined professional maintenance, not the result of any single product or routine. The brand contracts that pay for the maintenance, the small group of professionals who run each layer (Czech, Vanngo, Josh, Garren, Myers), and the working-model operating principles that hold across the broader top-tier roster are what produce the visible result. The aspirational version that says "she uses a tinted moisturiser and drinks water" is true at one level and significantly misleading at another.

For the parallel beauty-routine profile of another supermodel of the same generation whose makeup framework overlaps with Kloss's, our Cindy Crawford makeup routine profile covers the older-generation version of the same brand-contract-driven beauty operating system.

A few quick answers

A handful of reader questions about Kloss's makeup routine recur. The products at the centre of the routine are Estee Lauder Advanced Night Repair (her contract-anchored daily serum), Estee Lauder Pure Color Envy lipstick in Rebellious Rose, the Sumptuous Extreme mascara, the L'Oreal True Match Foundation, the Anastasia Brow Wiz in Soft Brown, the Stila Stay All Day liquid liner in Intense Black, the Charlotte Tilbury Pillow Talk lipstick, and the broader Augustinus Bader and Joanna Czech skincare cabinet underneath. She maintains her skin's condition through bi-weekly to monthly facials with Joanna Czech, prescription tretinoin from Dr Lara Devgan's office, SkinCeuticals C E Ferulic vitamin-C in the mornings, Supergoop Unseen Sunscreen daily, the Estee Lauder ANR serum at night, and the kind of consistent professional maintenance that the working-supermodel category requires. Her routine is influential within the broader beauty conversation because it documents what an eighteen-year working-model career looks like at the maintenance level; the consistent product list, the small group of working professionals running each layer, and the operating discipline underneath produce a result that the consumer beauty market has spent fifteen years trying to reverse-engineer.

The shorter version of any of this is that the Kloss face is engineered carefully and maintained consistently by a small team of working professionals, and that the engineering is more interesting than the "natural beauty" framing most beauty press uses for working supermodels. For the parallel runway-side framework that Kloss's broader career sits inside, our supermodel workout routine profile covers the training side of the same operating system.